This is the start of the in-house fashion editorial series by PW-Magazine. It illustrates our belief that the magazine is essential to the progression of the local cultural scene and highlights the importance of working as a platform.
We believe that creating our own, independent visual content is part of achieving a position within corporate media where authenticity is truly valued. With our newly created department we aim not only to promote fashion but also be an active part of the field.
Along with cooperating and providing a platform for talents, the magazine’s staff will engage in content creation which reflects on what we feel are current trends and tendencies. We want to propose fresh positions, ideas and suggest possible ways of their realization.
The fashion editors
Julius Pristauz & Laura Schaeffer
Photography: Laura Schaeffer
Styling: Julius Pristauz
Hair & Makeup: Julia Marinics
Assistance: Marcella Ruiz-Cruz and Martina Lajczak
Models: Emy May and Mia Csenar